Strategy - Jackson Marketing, Inc.

Do You have a Digital Strategy for 2020?

Trends are always changing, but one thing is certain for all companies, a digital presence is necessary. Whether consumers are looking for a brick-and-mortar or digital solutions, for 68% of B2B buyers, they prefer to research independently online before engaging with...

What Your B2B Marketing Strategy May be Missing

by Alanna Jackson | Featured, Strategy

Technology has changed the way we conduct business, and if your B2B marketing strategy isn’t evolving, you’ll get left behind. Learn more in this post.

You Better Research the Competition

by Stacy Jackson | Content Marketing, Strategy

Are you taking the time to research the competition? Do you know whether or not prospects and customers can tell the difference between you and others in your space? Check out these selected articles and tools from around the web to help you kickstart your competitive analysis.