Enhance your process with these AI content creation tools. Discover how they can optimize your approach to ideation, planning, and execution.
7 Ideas for B2B Marketing Videos That Drive Engagement
Boost your B2B marketing with engaging videos. Discover seven video formats to showcase your brand and connect with your target audience.
AI Content Marketing: What You Need to Know
Learn about the rise of AI-powered content marketing and its role in crafting personalized, efficient content at scale. Read more.
This Looks Like a Job for Buyer Personas!
So just what can you do with buyer personas? So many things! Check out our post about personas and discover 4 cool tools for buyer persona creation.
The 5 Biggest Alignment Challenges Facing Sales & Marketing Teams
Check out the top 5 challenges companies face regarding sales and marketing alignment and a few solutions to make team alignment a reality.
B2B Social Media Content Ideas That Will Boost Engagement And Visibility
Check out these 10 B2B social media content ideas to boost your engagement and visibility. Read on to spark ideas.
Need Better Email Results? Here Are 8 Proven B2B Email Marketing Best Practices to Start With
Follow these B2B email marketing best practices to get the most from your email marketing strategy. Read more.
How CMOs Can Benefit From Executive Coaching
Curious about executive coaching? Julie Zadow explains how it’s different from mentorship and shares insights from her experience as a CMO and executive coach.
7 Useful Tips to Optimize Images for SEO
Are you giving your SEO efforts a boost by optimizing your images? Learn seven useful tips to optimize images for SEO.
5 Marketing Personalization Ideas Every B2B Marketer Should Consider
Marketing personalization is key to the success of your B2B digital strategy. Learn 5 ideas to personalize your marketing content.
5 B2B Marketing Mistakes We Don’t Cover During Our Growth Month Sesh
Check out these five B2B marketing mistakes that you need to watch out for with your brand.
Build a Content Team: Find Success Even with a Small Team
Who says size matters? You can execute a documented content strategy even with a small content marketing team. You just need to address these six functions.
Do You Have a B2B Digital Strategy?
Does your B2B company have a digital strategy? If not, download our digital strategy checklist to start preparing.
Embrace Big Rock Content To Maximize Content Marketing
There’s an easier way to keep content creation flowing: Repurpose a Big Rock content asset throughout each quarter. Learn more.
Don’t Mix Us Up With the Other Guys
Jackson Marketing is now The B2B Mix™. We specialize in business-to-business marketing, and we’re here to help you fix your mix!