Are you ready to get real with your content marketing efforts? Then it’s time to get visual in your content marketing strategy. According to Buffer, tweets with a visual get 18% more clicks, 89% more favorites and 150% more retweets. (Source: Buffer) Also from Buffer: nearly half of all Internet users have reposted a photo or video they have found online. (Source: Buffer) Want more details on visuals in content marketing? Check out Take a Picture, Why Don’t Ya for more details. I’ll wait right here for you.
To help you incorporate more video and images into your content marketing, I’ve assembled 89 cool tools for you to try out. Many of them are free or have free trials. Give one or more of them a try! I marked my favorites with this tag: Favorite.[Tweet “Check out these 89 Visual Content Creation Tools for your #ContentMarketing Efforts!”]
Create Your Own Cartoons & Comics
Want to add a little fun to your content marketing efforts? Why not try a comic or cartoon? These tools help you create them.
|Cartoonatic||Cartoonatic is an app for recording animated videos right on your iPhone or iPod touch.||Free|
|Write Comics||You can create your own comic strip with their library of characters, backgrounds and dialogue bubbles.||Free|
|Toon Boom||Harmony from Toon Boom provides animators at every level with easy-to-use software for creating cool 2-D animation.||Paid|
Make Charts & Graphs for Your Website or Blog
Sometimes a visual display for your data is just the right touch for explaining and displaying data. Check out these tools to help you with your charts and graphs.
|ChartGo||ChartGo is a graph maker tool. Create a graph online quickly by picking your settings, pasting your data and clicking create.||Free|
|WordPress Visualizer||WordPress Visualizer plugin is an easy way to create cool, interactive charts in your WordPress website or blog. Favorite||Free and Paid|
Edit Your Photos and Images
Whether you need to retouch your own photos or develop new creations from multiple images, these tools are sure to help you achieve your desired outcome. For advanced editing, you have to go with Photoshop.
|Photobucket||You can upload instantly and edit with filters and effects.||Free|
|Photoshop||Advanced tool for doing both basic edits and more complex graphic creations. Favorite||Paid|
|Pixlr||Free online and desktop image editor that’s a great alternative to Photoshop||Free|
|PicMonkey||Basic photo editing plus more advanced options and effects available if you upgrade.||Free and Paid|
Design Your Own Infographics
Infographics are great for explaining complex processes or displaying data points in interesting ways. They are also highly shareable.
|Piktochart||Piktochart has a variety of templates all set to help you create print-quality infographics. Favorite||Free and Paid|
|Easel.ly||You can create and share visual ideas online using vhemes – visual themes.||Free|
|Infogr.am||An easy to use online service that lets you create, share, and discover infographics and online charts.||Free|
|Tableau||Tableau’s free data visualization tool can help you create an interactive viz and embed it in your website or share it.||Free|
|Dipity||Allows users to create free timelines online.||Free and Paid|
|Venngage||Venngage lets you make collages, timelines, infographics and more.||Free and Paid|
|Many Eyes||A tool from IBM that helps you create data visualizations, along with best practice tips.||Free|
|Gliffy||You can create flowcharts, diagrams, floor plans, technical drawings and more.||Free|
|Canva||Filled with features and templates, Canva isn’t just for infographics. Use it to create social media posts, presentations, posters, and more. Favorite||Free, with options to purchase images to use|
|Visme||Visme isn’t just another design or infographics tool; they’ve married key features of a design tool and everything one needs from templates, assets, images, icons, and features to create impactful presentations, infographics and other forms of visual content.||Free, with options to purchase images to use|
Get a New Logo Design
Are you a small business owner or nonprofit marketer who doesn’t have an in-house designer or big design budget? Maybe you are a manager who wants to create a department logo for a team building activity? These low-cost services are just for you.
|LogoMaker||With thousands of icons to choose from to create a logo in just a few minutes.||Paid|
|GraphicSprings||Free logo design with ability to buy final design.||Free and Paid|
|LogoSnap||With LogoSnap’s free logo maker, you can create a logo, business cards and more. You can also crowdsource a custom logo.||Free and Paid|
Create Some Fun Memes
The Internet loves a good meme. Create your own using one of these free services.
|Imgur||Upload your own images or use existing templates to create your meme.||Free|
|Memebase||Submit an image and create your own meme using their meme builder tool.||Free|
|QuickMeme||You can use their images or your own and add your own caption. Can upload animated GIFs also.||Free|
|Livememe||You can upload your own image and create your own meme, or use any of the images they have.||Free|
|Troll.me||Choose an image from their gallery and add a caption or upload your own image.||Free|
|Meme Center||You can create quick memes or used their advanced meme builder.||Free|
Develop Mind Maps
A mind map can be a great tool for displaying how people arrive at a decision, conduct brainstorming, and more.
|Bubbl.us||A flash based brainstorming tool that you can share with others and also embed in to your site.||Free|
|Xmind||Feature-loaded mind mapping software for organizing information, managing projects and brainstorming.||Free and Paid|
|MindGenius||Create mind maps for managing information and projects.||Paid|
|MindMeister.com||An online mind mapping software. Favorite||Free and Paid|
|Edraw||A vector-based mind mapping software with rich examples and templates which make it easy to create mind maps, brain-storming diagrams, project timeline, life planner, SWOT analysis and sketch maps.||Free and Paid|
Put Together a Photo Collage
Conduct conferences or community events where you take a lot of photos? Create some photo collages to use on your site and social media. Look into whether or not you need a signed release of the people in those photos before you display them.
|Photovisi||Photovisi is a free and easy to use photo collage maker.||Free|
|Fotor||Fotor offers many collage features, including a selection of templates, photo stitching and free collage.||Free|
|Ribbet||Create collages online for free with 100’s of layouts and customizable settings.||Free|
|Picture2Life||Features 20 fully customizable collage templates to choose from.||Free|
|Befunky||The self-professed ‘World’s Best Collage Maker’.||Free|
|Collage.com||Use their 300+ shapes to design beautiful, unique collages. Then make them into paid products.||Free|
Share Quotes as Images
People love inspirational and motivational quotes. Turn your favorite quotes into images to share on your blog and social media websites.
|Share As Image||Share As Image lets you highlight text anywhere on the web and easily convert it into an image.||Paid|
|Quozio||Use Quozio’s standard templates to put your text into an image. Favorite||Free|
|Spruce||Spruce isn’t specifically for creating quotes as images, but it’s definitely a great tool for doing it for sharing on Twitter. Favorite||Free|
|Quipio||This is a fun App that has a simple and intuitive way to show images and share content.||Free|
|Changemakrs||Collect your most inspiring quotes in one place and have them shared to different places.||Free|
|QuotesCover||QuotesCover.com turns any ordinary saying into a beautiful typography art picture for use on Facebook, Google Plus, E-Cards, Wallpapers, and Prints.||Free|
|Behappy.me||Collection of quotes on posters, framed art prints, canvas and greeting cards. Submit your own and earn 30% on sales.||Free|
Discover Royalty-Free Stock Photos
Don’t have your own photography for your marketing efforts? No worries. There are several sources of free and paid royalty-free photography.
|BigStockPhoto||With over 13 million photos, illustrations, and vectors. Favorite||Paid|
|Fotolia||All licenses include unlimited print runs and never expire.||Paid|
|ShutterStock||Let’s you access millions of stock photographs, illustrations, vectors, and videos.||Paid|
|Corbis||With flexible image subscription plans you can tailor to your needs.||Paid|
|Freeimages||You can download and use free stock photos. Check attribution requirements for each. Formerly sxc.hu. Favorite||Free|
|Dreamstime||Download any stock image from their huge collection of images & illustrations.||Paid|
|MorgueFile||Free repository of stock photos that can be used for any purpose||Free|
|DepositPhotos||Purchase individual images or get a subscription plan.||Paid|
|Pond5||Aside from stock photos, Pond5 also has stock music, videos, after effects and more||Paid|
|Kozzi||Over 100,000 completely free stock images, clipart and videos.||Paid, with 7 days free|
|Pixabay||Over 480,000 free photos, vectors and art illustrations — all free. You can use any Pixabay image without attribution in digital and printed form, even for commercial applications. Favorite||Free|
|Pexels||all photos on Pexels are licensed under the Creative Commons Zero (CC0) license. This means the pictures are completely free to be used for any legal purpose. Favorite||Free|
Wow People with Great Slideshows & Presentations
Organize your ideas into slideshows and presentations that you can embed, email, and share on social media.
|PhotoSnack||PhotoSnack is an app that makes it easy to add photos, create elegant HTML5 slideshows with music, and share easily.||Free|
|Animoto||Lets you add captions and titles to your photos and make them into videos.||Free and Paid|
|Slide.ly||Create photo and video collections to share. You can add music also.||Free|
|Prezi||Prezi is a presentation tool that helps you organize and share your ideas. Favorite||Free and Paid|
|Powtoon Slides||PowToon #Slides is innovative new software that allows you to create stunning presentations with just a few clicks of the mouse.||Free and Paid|
|Smilebox||Create slideshows with photos, videos and music. Use their standard layouts.||Free|
|Photodex||Slideshow tools with 3D tilt effects and dozens of versatile new styles. Paid versions give advanced features and video production tools.||Free and Paid|
|Tawe||Tawe lets you take an image or photo and create a video presentation from it.||Free|
|Slides.com||Slides is a place for creating, presenting and sharing slide decks. Features include ability to create mobile-ready presentations, group presentations, live broadcasts, and more. Favorite||Free and Paid|
|Haiku Deck||Haiku Deck lets you create slideshows that can be shared on social media, embedded on websites, or exported to PowerPoint file format. Favorite||Free and Paid|
Create & Edit Videos
Video is one of the most important types of content to feature on your site and share on social media. It helps drive greater engagement. Check out these tools for creating and editing video.
|YouTube Editor||Enhances your uploaded YouTube videos in your web browser.||Free|
|Final Cut Pro||A dynamic editing interface — enhanced for the Retina display on the MacBook Pro.||Paid|
|Camtasia||Camtasia is a comprehensive software program that gives you all the tools you need to create engaging, high-quality videos with ease. Favorite||Paid|
|Animoto||Animoto gives you the ability to create videos online in a very simple way with just a few flexible tools.||Paid|
|GoAnimate||Create and share animated videos either using one of GoAnimate’s templates or from scratch.||Paid|
|Windows Movie Maker||It enhances your movie with audio and a theme. Movie Maker adds transitions and effects automatically.||Free|
|Sellamations||Creates doodle animation.||Paid|
|Powtoon||Easy-to-use animation and slideshow software. Favorite||Free and Paid|
|Common Craft||Create ‘explainer’ videos with 1,620+ digital image cut-outs in Common Craft Style.||Paid|
|Jing||It creates images and videos of what you see on your computer screen, then share them instantly.||Free|
|VideoScribe||Create your own whiteboard-style animations with no design or technical know-how.||Paid, with 7 days free|
|Snagit||An upgraded version of Jing that gives you more editing tools for capturing and creating images and videos from your screen. Captures of videos can easily be shared online or exported to Camtasia. Favorite||Paid|
|Pinnacle||A variety of advanced software and hardware for creating HD and 3D video.||Paid|
Generate a Cool, Custom Word Cloud
Word clouds are an interesting way to share terms and feature concepts visually.
|Wordle||Wordle is a tool for generating “word clouds” from text that you provide. Favorite||Free|
|Tagul||Just sign-up and create gorgeous tag clouds. You can create custom shapes also.||Free|
|Word It Out||Key in your text, a website url, document, or even a table, and make a word cloud in just few seconds.||Free|
|Yippy Cloud||A Yippy Cloud is a tool that webmasters or bloggers can use to instantly visualize a topic using the familiar tag cloud display.||Free|
|ABCYa||Just type or paste text into the box and press the arrow button to view the word cloud generated.||Free|
|Tagxedo||Turns words into a word cloud with words sized appropriately to highlight the frequencies of occurrence within the body of text. You can even type in your url.||Free|
|Word Mosaic||Creates a word mosaic.||Free|
|Tag Crowd||There are three ways of entering text into TagCrowd to generate a word cloud: 1.) Enter the URL for a web page you wish to visualize, 2.) Paste (or type) the text you wish to visualize into the text box, 3.) Upload a plain text file to visualize.||Free|
Bonus: Visual Planning Tool
Another service you might want to try if you’re a visual thinker is Milanote. The site describes the platform as follows, “Milanote is an easy-to-use tool to organize your ideas and projects into visual boards.” It’s a nifty tool for brainstorming, creating storyboards, developing creative briefs, building personas, and more. Check it out. There is a free plan as well as paid options.