89+ Visual Content Creation Tools for Content Marketing

by | Nov 2, 2015 | Content Marketing, Technology | 0 comments

Are you ready to get real with your content marketing efforts? Then it’s time to get visual in your content marketing strategy. According to Buffer, tweets with a visual get 18% more clicks, 89% more favorites and 150% more retweets. (Source: Buffer) Also from Buffer:  nearly half of all Internet users have reposted a photo or video they have found online. (Source: Buffer) Want more details on visuals in content marketing? Check out Take a Picture, Why Don’t Ya for more details. I’ll wait right here for you.

To help you incorporate more video and images into your content marketing, I’ve assembled 89 cool tools for you to try out. Many of them are free or have free trials. Give one or more of them a try! I marked my favorites with this tag: Favorite.

[Tweet “Check out these 89 Visual Content Creation Tools for your #ContentMarketing Efforts!”]

Create Your Own Cartoons & Comics

Want to add a little fun to your content marketing efforts? Why not try a comic or cartoon? These tools help you create them.

ServiceDescriptionPlan Types
CartoonaticCartoonatic is an app for recording animated videos right on your iPhone or iPod touch.Free
Write ComicsYou can create your own comic strip with their library of characters, backgrounds and dialogue bubbles.Free
Toon BoomHarmony from Toon Boom provides animators at every level with easy-to-use software for creating cool 2-D animation.Paid

Make Charts & Graphs for Your Website or Blog

Sometimes a visual display for your data is just the right touch for explaining and displaying data. Check out these tools to help you with your charts and graphs.

ServiceDescriptionPlan Types
ChartGoChartGo is a graph maker tool. Create a graph online quickly by picking your settings, pasting your data and clicking create.Free
JS ChartsJS Charts is a JavaScript based chart generator.Free and Paid
WordPress VisualizerWordPress Visualizer plugin is an easy way to create cool, interactive charts in your WordPress website or blog. FavoriteFree and Paid

Edit Your Photos and Images

Whether you need to retouch your own photos or develop new creations from multiple images, these tools are sure to help you achieve your desired outcome. For advanced editing, you have to go with Photoshop.

ServiceDescriptionPlan Types
PhotobucketYou can upload instantly and edit with filters and effects.Free
PhotoshopAdvanced tool for doing both basic edits and more complex graphic creations. FavoritePaid
PixlrFree online and desktop image editor that’s a great alternative to PhotoshopFree
PicMonkeyBasic photo editing plus more advanced options and effects available if you upgrade.Free and Paid

Design Your Own Infographics

Infographics are great for explaining complex processes or displaying data points in interesting ways. They are also highly shareable.

ServiceDescriptionPlan Types
PiktochartPiktochart has a variety of templates all set to help you create print-quality infographics. FavoriteFree and Paid
Easel.lyYou can create and share visual ideas online using vhemes – visual themes.Free
Infogr.amAn easy to use online service that lets you create, share, and discover infographics and online charts.Free
TableauTableau’s free data visualization tool can help you create an interactive viz and embed it in your website or share it.Free
DipityAllows users to create free timelines online.Free and Paid
VenngageVenngage lets you make collages, timelines, infographics and more.Free and Paid
Many EyesA tool from IBM that helps you create data visualizations, along with best practice tips.Free
GliffyYou can create flowcharts, diagrams, floor plans, technical drawings and more.Free
CanvaFilled with features and templates, Canva isn’t just for infographics. Use it to create social media posts, presentations, posters, and more. FavoriteFree, with options to purchase images to use
VismeVisme isn’t just another design or infographics tool; they’ve married key features of a design tool and everything one needs from templates, assets, images, icons, and features to create impactful presentations, infographics and other forms of visual content.Free, with options to purchase images to use

Get a New Logo Design

Are you a small business owner or nonprofit marketer who doesn’t have an in-house designer or big design budget? Maybe you are a manager who wants to create a department logo for a team building activity? These low-cost services are just for you.

ServiceDescriptionPlan Types
LogoMakerWith thousands of icons to choose from to create a logo in just a few minutes.Paid
GraphicSpringsFree logo design with ability to buy final design.Free and Paid
LogoSnapWith LogoSnap’s free logo maker, you can create a logo, business cards and more.  You can also crowdsource a custom logo.Free and Paid

Create Some Fun Memes

The Internet loves a good meme. Create your own using one of these free services.

ServiceDescriptionPlan Types
ImgurUpload your own images or use existing templates to create your meme.Free
MemebaseSubmit an image and create your own meme using their meme builder tool.Free
QuickMemeYou can use their images or your own and add your own caption. Can upload animated GIFs also.Free
LivememeYou can upload your own image and create your own meme, or use any of the images they have.Free
Troll.meChoose an image from their gallery and add a caption or upload your own image.Free
Meme CenterYou can create quick memes or used their advanced meme builder.Free

Develop Mind Maps

A mind map can be a great tool for displaying how people arrive at a decision, conduct brainstorming, and more.

ServiceDescriptionPlan Types
Bubbl.usA flash based brainstorming tool that you can share with others and also embed in to your site.Free
XmindFeature-loaded mind mapping software for organizing information, managing projects and brainstorming.Free and Paid
MindGeniusCreate mind maps for managing information and projects.Paid
MindMeister.comAn online mind mapping software. FavoriteFree and Paid
EdrawA vector-based mind mapping software with rich examples and templates which make it easy to create mind maps, brain-storming diagrams, project timeline, life planner, SWOT analysis and sketch maps.Free and Paid

Put Together a Photo Collage

Conduct conferences or community events where you take a lot of photos? Create some photo collages to use on your site and social media. Look into whether or not you need a signed release of the people in those photos before you display them.

ServiceDescriptionPlan Types
PhotovisiPhotovisi is a free and easy to use photo collage maker.Free
FotorFotor offers many collage features, including a selection of templates, photo stitching and free collage.Free
RibbetCreate collages online for free with 100’s of layouts and customizable settings.Free
Picture2LifeFeatures 20 fully customizable collage templates to choose from.Free
BefunkyThe self-professed ‘World’s Best Collage Maker’.Free
Collage.comUse their 300+ shapes to design beautiful, unique collages. Then make them into paid products.Free

Share Quotes as Images

People love inspirational and motivational quotes. Turn your favorite quotes into images to share on your blog and social media websites.

ServiceDescriptionPlan Types
Share As ImageShare As Image lets you highlight text anywhere on the web and easily convert it into an image.Paid
QuozioUse Quozio’s standard templates to put your text into an image. FavoriteFree
SpruceSpruce isn’t specifically for creating quotes as images, but it’s definitely a great tool for doing it for sharing on Twitter. FavoriteFree
QuipioThis is a fun App that has a simple and intuitive way to show images and share content.Free
ChangemakrsCollect your most inspiring quotes in one place and have them shared to different places.Free
QuotesCoverQuotesCover.com turns any ordinary saying into a beautiful typography art picture for use on Facebook, Google Plus, E-Cards, Wallpapers, and Prints.Free
Behappy.meCollection of quotes on posters, framed art prints, canvas and greeting cards. Submit your own and earn 30% on sales.Free

Discover Royalty-Free Stock Photos

Don’t have your own photography for your marketing efforts? No worries. There are several sources of free and paid royalty-free photography.

ServiceDescriptionPlan Types
BigStockPhotoWith over 13 million photos, illustrations, and vectors. FavoritePaid
FotoliaAll licenses include unlimited print runs and never expire.Paid
ShutterStockLet’s you access millions of stock photographs, illustrations, vectors, and videos.Paid
CorbisWith flexible image subscription plans you can tailor to your needs.Paid
FreeimagesYou can download and use free stock photos. Check attribution requirements for each. Formerly sxc.hu. FavoriteFree
DreamstimeDownload any stock image from their huge collection of images & illustrations.Paid
MorgueFileFree repository of stock photos that can be used for any purposeFree
DepositPhotosPurchase individual images or get a subscription plan.Paid
Pond5Aside from stock photos, Pond5 also has stock music, videos, after effects and morePaid
KozziOver 100,000 completely free stock images, clipart and videos.Paid, with 7 days free
PixabayOver 480,000 free photos, vectors and art illustrations — all free. You can use any Pixabay image without attribution in digital and printed form, even for commercial applications. FavoriteFree
Pexelsall photos on Pexels are licensed under the Creative Commons Zero (CC0) license. This means the pictures are completely free to be used for any legal purpose. FavoriteFree

Wow People with Great Slideshows & Presentations

Organize your ideas into slideshows and presentations that you can embed, email, and share on social media.

ServiceDescriptionPlan Types
PhotoSnackPhotoSnack is an app that makes it easy to add photos, create elegant HTML5 slideshows with music, and share easily.Free
AnimotoLets you add captions and titles to your photos and make them into videos.Free and Paid
Slide.lyCreate photo and video collections to share. You can add music also.Free
PreziPrezi is a presentation tool that helps you organize and share your ideas. FavoriteFree and Paid
Powtoon SlidesPowToon #Slides is innovative new software that allows you to create stunning presentations with just a few clicks of the mouse.Free and Paid
SmileboxCreate slideshows with photos, videos and music. Use their standard layouts.Free
PhotodexSlideshow tools with 3D tilt effects and dozens of versatile new styles. Paid versions give advanced features and video production tools.Free and Paid
TaweTawe lets you take an image or photo and create a video presentation from it.Free
Slides.comSlides is a place for creating, presenting and sharing slide decks. Features include ability to create mobile-ready presentations, group presentations, live broadcasts, and more. FavoriteFree and Paid
Haiku DeckHaiku Deck lets you create slideshows that can be shared on social media, embedded on websites, or exported to PowerPoint file format. FavoriteFree and Paid

Create & Edit Videos

Video is one of the most important types of content to feature on your site and share on social media. It helps drive greater engagement. Check out these tools for creating and editing video.

ServiceDescriptionPlan Types
YouTube EditorEnhances your uploaded YouTube videos in your web browser.Free
Final Cut ProA dynamic editing interface — enhanced for the Retina display on the MacBook Pro.Paid
CamtasiaCamtasia is a comprehensive software program that gives you all the tools you need to create engaging, high-quality videos with ease. FavoritePaid
AnimotoAnimoto gives you the ability to create videos online in a very simple way with just a few flexible tools.Paid
GoAnimateCreate and share animated videos either using one of GoAnimate’s templates or from scratch.Paid
Windows Movie MakerIt enhances your movie with audio and a theme. Movie Maker adds transitions and effects automatically.Free
SellamationsCreates doodle animation.Paid
PowtoonEasy-to-use animation and slideshow software. FavoriteFree and Paid
Common CraftCreate ‘explainer’ videos with 1,620+ digital image cut-outs in Common Craft Style.Paid
JingIt creates images and videos of what you see on your computer screen, then share them instantly.Free
VideoScribeCreate your own whiteboard-style animations with no design or technical know-how.Paid, with 7 days free
SnagitAn upgraded version of Jing that gives you more editing tools for capturing and creating images and videos from your screen. Captures of videos can easily be shared online or exported to Camtasia. FavoritePaid
PinnacleA variety of advanced software and hardware for creating HD and 3D video.Paid

Generate a Cool, Custom Word Cloud

Word clouds are an interesting way to share terms and feature concepts visually.

ServiceDescriptionPlan Types
WordleWordle is a tool for generating “word clouds” from text that you provide. FavoriteFree
TagulJust sign-up and create gorgeous tag clouds. You can create custom shapes also.Free
Word It OutKey in your text, a website url, document, or even a table, and make a word cloud in just few seconds.Free
Yippy CloudA Yippy Cloud is a tool that webmasters or bloggers can use to instantly visualize a topic using the familiar tag cloud display.Free
ABCYaJust type or paste text into the box and press the arrow button to view the word cloud generated.Free
TagxedoTurns words into a word cloud with words sized appropriately to highlight the frequencies of occurrence within the body of text. You can even type in your url.Free
Word MosaicCreates a word mosaic.Free
Tag CrowdThere are three ways of entering text into TagCrowd to generate a word cloud: 1.) Enter the URL for a web page you wish to visualize, 2.) Paste (or type) the text you wish to visualize into the text box, 3.) Upload a plain text file to visualize.Free

Bonus: Visual Planning Tool

Another service you might want to try if you’re a visual thinker is Milanote. The site describes the platform as follows, “Milanote is an easy-to-use tool to organize your ideas and projects into visual boards.” It’s a nifty tool for brainstorming, creating storyboards, developing creative briefs, building personas, and more. Check it out. There is a free plan as well as paid options.

Share This

Share This

Share this post with your friends!