The B2B Mix Show Podcast

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Did Mobilegeddon Hurt Your Organic Traffic?

Did Mobilegeddon Hurt Your Organic Traffic?

Remember all the “Mobilegeddon” hoopla earlier this year? If not, here’s a reminder . . . . Back in April 2015, Google set a deadline of April 21 for website owners to have their sites mobile-optimized. As reported by Inc.com on May 7, 2015, the...
Lead Tracking for Sales & Marketing

Lead Tracking for Sales & Marketing

Lead tracking is a vital function of the sales & marketing department.  Marketing typically spends a lot of time and money driving prospects to their websites in an effort to convert them to customers.  There are various ways they drive traffic to the site: email...