by From Around the Web | Social Media
Written by Matt Foulger. Originally posted on HootSource. How Companies are Scaling Up It’s important to know where your business stands before you head down the path towards broad social adoption across your employee base. But regardless of your industry, your...
by From Around the Web | Social Media
Written by Matt Foulger. Originally posted on HootSource. Enable Collaboration and Relationships Executives seem to be listening. IBM’s worldwide survey of 1700 CEOs reveals that business leaders see customer centricity and employee engagement as integral aspects of...
by From Around the Web | Content Marketing, Social Media
>Written by Matt Foulger. Originally posted on HootSource. Connecting to a New Generation of Employees A desire to see the company succeed is crucial for advocates, and this cannot be created by corporate mandate. Compulsory advocacy negates the entire point of...
by Contributor | Content Marketing, Social Media
Written by Matt Foulger. Originally posted on HootSource. Embrace your Inner Thought Leaders Follower and friend counts are only part of the story. When the impact of their social messaging is considered, employee advocates look like marketing powerhouses. The Edelman...
by From Around the Web | Content Marketing, Social Media
Written by Matt Foulger. Originally posted on HootSource. Anatomy of a Brand Advocate Invested in your brand’s success Willing to defend your company Aligned with your core objectives In social media, there is nothing more powerful than someone advocating for your...
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